On BU$I₦£$$ DIG£$T this morning, June 14, 2021
The Government of any Nation is the greatest/highest spender in any economy, but the private sector is the greatest player and driver of the economy.
Government and the public sector set the policy direction and the regulatory framework as it were to ensure a seamless operation for the private sector to thrive.
Permit me therefore to mention here once more, for you to succeed as a business in Nigeria, you MUST be willing to promote and market your product or service on a very long term basis for a sustainable growth and development.
MARKETING IS VERY KEY! Loud Enough??
And when combined with Excellent Customer Service, you are on track.
So, regardless of your DISC Personality, you will need to act and operate “ambivertly” in the war zone of Nigeria Business environ.
You don’t want to rock the boat? For how long? You just want to be compliant? For how long? The fantastic bottom line you are looking ahead does not answer to your personality type alone.
Learn something new, and keep learning, you will soon be very good at it.
_If you learnt anything from this, kindly share with someone out there._
_*Dr. Emmanuel Idenyi Shaibu*_
_animn, ace, f.hcd, f.dss, m.frcn, fimc, cmc, cms, FAiPA, DPA, ACCrFE_
The Millennium Entrepreneur