Style Sampler

Layout Style

Patterns for Boxed Mode

Backgrounds for Boxed Mode

All fields are required.

Close Appointment form
Business Digest 28052021

No Comments

On BU$I₦£$$ DIG£$T this morning, May 28, 2021
***********************************
*VALUE PROPOSITION(VP) AS A MARKETING TOOL*

Value Proposition is one of the nine(9) building blocks of a Business Model Canvas currently being used by most consultants when working on a Business Plan or Business Proposal.

In pitching or marketing a product or service, you basically project the VP.

VP is, what is your product or service offering differently to make the customer pay for it?

What are you doing differently to attract the customer to shift and switch patronage?

What pain is your product or service taking away?

So in Marketing for a training for instance, we project what VP without divulging the content of the module. The VP is so captivating, more like a free taster to make you want to taste the main dish to be served in a paid session. This is basically one of the many strategies we use.

_If you learnt anything from this, kindly share with someone out there._
__________________________________
Yours-In-Entrepreneurship
_*Dr. Emmanuel Idenyi Shaibu*_
_animn, ace, f.hcd, f.dss, m.frcn, fimc, cmc, cms, FAiPA, DPA, ACCrFE_
The Millennium Entrepreneur
www.emmabglobalconcept.org
*MakingAMarkGlobally*

  • Share This

About the author

Emmanuel Idenyi Shaibu Esq. (f.hcd)

Emmanuel Idenyi-Shaibu Esq. is known as The Millennium Entrepreneur. A well sought Public Speaker and Trainer in Strategic Business Re-positioning, is a graduate Of Marketing, Global Consumer Marketing, Financial Management, a Chartered Marketer, Chartered Economist, Chartered Human Capital Development expert, Seasoned banking professional, an Entrepreneur, Investor and Business Owner. He is married to one female wife and blessed with lovely and lively children.

Related Posts

Submit a comment

Your email address will not be published. Required fields are marked *

Leave a Reply

You may use these HTML tags and attributes:

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>